The Scherl & Roth brochure was the first comprehensive piece of marketing literature developed for Conn-Selmer’s line of stringed instruments. I was responsible for designing a clean, modern layout that introduced new product photography while reflecting the brand’s updated visual identity. The brochure served as a key resource for educators, retailers, and musicians by showcasing the full range of offerings with clear organization and refined visuals. This project highlights my ability to translate brand updates into polished, professional marketing materials that effectively communicate product quality and craftsmanship.